Sales visits are one of the best opportunities for industry suppliers to build relationships and secure sales with truckstop and travel plaza operators. But for a sales visit to be effective, it has to meet the needs of all involved. To help suppliers better understand what operators look for in a sales visit, Highway Business Matters sat down with Seth Miller of Petro Travel Store #353 in Portage, Wis., and David Shoemaker of Shoemaker’s Travel Center in Lincoln, Neb., to get their top tips for quality sales meetings. More