Topics: Mobile Apps

Key Considerations When Building or Updating an App for Your Travel Center

Mobile apps can strengthen your brand, boost customer loyalty and provide excellent customer insights, but they won’t add any value if customers don’t use them. With an increasingly competitive retail landscape, it is essential that businesses stand out, and Stop Watch sat down with Peter Rasmussen, CEO and founder of Convenience and Energy Advisors, to learn more about the benefits of mobile apps, essential features and common mistakes. More

Increase Customer Frequency, Drive Transactions and Boost Loyalty with Mobile App- and Web-Based Ordering

When Northland Properties, which operates Denny’s restaurants in Canada, launched its web ordering platform with Smooth Commerce, it saw a significant growth in revenue within 30 days. “We were very pleased with the amount of lift we saw during such a short time,” said Manoj Jasra, chief digital officer and chief marketing officer for the company. More

Q and A on Online and Mobile Ordering with Smooth Commerce

Many believe customer expectations surrounding mobile ordering for pick-up and delivery and the ability to order online will become the norm after the pandemic passes, transitioning from a convenience play to an essential offering. Darren Schulte, NATSO’s vice president of membership, and I sat down with Brian Deck, CEO of Smooth Commerce, to learn more about trends in online ordering. More

Technology Works to Speed Fuel Transactions at Truckstops Members Only Join or Login

With increased demands on drivers and hours-of-service regulations, professional drivers are eager to stop for what they need and get back on the road as quickly as possible. Locations are offering more convenient food options and working to speed transactions inside the store, but many have been limited with what they could do on the fuel islands. More

Kent's Korner: Big Company Best Practices, Small Company Charm in S.C.

South Carolina-based Garvin Oil has the best practices of a large company and the speed, flexibility and southern hospitality of a small company. More

Connecting with Truckstop Customers

To better understand their customers, truckstop and travel plaza operators are relying on old-fashioned, face-to- face customer service while also embracing technology to initiate conversations and engage with a customer base that is constantly on the move. More

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